How To Impress Your Law Firm’s Clients In 2025
There are many steps that you can take to set your firm up for success in the new year. However, one of the most effective methodologies is to ensure that you continue to keep your clients in good favor.
Why is client satisfaction important in the legal sector?
Client satisfaction is important in any industry, as it is often considered to be an accurate reflection of the quality of services you offer. However, it is particularly crucial within the legal sector, where your reputation is everything, and client dissatisfaction can essentially line your competitor’s pockets.
High client satisfaction rates can also help you to grow your law firm through referral-based marketing, as 59% of clients ask for referrals when seeking legal counsel. As such, this can have a positive impact on your bottom line, especially if you’re working within a niche, which means a client only needs to use your services once or twice.
How To Impress Your Law Firm’s Clients In 2025
Fortunately, there are many ways in which you can impress your clients in 2025, ensuring that satisfaction rates reach an all-time high.
Provide them with regular updates. Many of those who are seeking out legal aid and support are under a significant amount of stress and pressure – something which will only worsen if they’re left in the dark when it comes to case progression. As such, you should be sure to provide them with regular updates on the status of their case, especially if you’re encountering delays or setbacks.
Hire the top talent. Hiring the top talent within your specialty can also boost client satisfaction, as it means that you’re putting them in the best possible position moving forward. This will increase the level of confidence that a client has in your services, which can help you to build a stronger attorney/client relationship moving forward.
Practice empathy. Working within the legal sector likely means that you can distance yourself emotionally from the work you are carrying out. This means that you may present information relating to the case in a purely factual manner without thinking about the wider implications of what you are sharing. Clients, however, will have a much stronger emotional response, especially if you are delivering bad news. As such, practicing empathy is key to impressing your clients. This shows them that you are personally invested in the case itself and that you understand how they are feeling.
Ensure you make time for them. A recent study found that “small firm lawyers, on average, spend only 60 percent of their time doing client work,” with the rest of their working hours being dedicated to tasks such as administration and billing. While this may not seem like a major issue, these tasks take lawyers away from their clients, which can sour the relationship as clients feel as though it’s impossible to get hold of their legal team.
One way in which you can remedy this is by outsourcing specific roles and duties within your firm so that legal personnel can focus entirely on legal work – and nothing else!
At FinOp Group, we’ve helped countless law firms strengthen their relationships with their clients by taking care of accounting tasks on their behalf. Get in touch to find out more!
