Top Tasks Your Law Firm Should Delegate to Experts
Running a law firm is never easy. This is because there’s always something else to do when you’ve completed a task, whether you’re trying to get your finances in order or launching a new marketing campaign. The same can be said for your employees, who often have to juggle complex legal cases, research tasks, and a whole host of administrative duties every single day.
While non-legal tasks are often important to your long-term growth and development, your focus should always remain on your caseload. This will allow you to get the best possible outcomes for your clients, while also refining your craft and skillset.
That’s why outsourcing is so crucial within the legal sector. By outsourcing non-core duties, such as admin and financial management, your team is able to focus on the work that really matters to them (and your firm at large). With that in mind, here are three roles you should outsource as a law firm manager.
Marketing.
Marketing plays an essential role in your firm’s growth and success. This is because it increases your reach when it comes to client acquisition, while also allowing you to present yourself as a forward-thinking industry leader. However, launching successful marketing campaigns takes time and effort.
For example, when posting on social media you need:
- Maintain a consistent image, both in terms of images and videos and tone of voice.
- Strike the perfect balance between informative and sales-driven posts.
- Uphold a posting schedule that keeps your brand at the forefront of your clients mind.
- Tailor posts and content to each individual platform.
- Track metrics and engagement to launch more effective campaigns in the future.
As such, hiring a social media manager is often critical to your success in this field. This means that your team will not have to waste time trying to understand complicated (and ever-changing algorithms) or identifying keywords and phrases for your next LinkedIn post. Instead, you can simply share your goals with a social media manager, and they’ll do whatever it takes to make them happen.
Admin.
Administrative tasks, such as answering phone calls or sending out invoices, can also take up a great deal of your time. That’s perhaps why only around 30-40% of a lawyer’s workday is considered to be “billable hours.” Outsourcing these duties to virtual assistants, or admin professionals, is therefore, the best possible solution.
After all, it ensures that your firm continues to run smoothly without forcing legal personnel to wear as many hats as possible. They no longer have to worry about responding to every email that comes in, or chasing up late payments, as someone else is already taking care of this on their behalf.
Financial management.
Here’s the truth: it’s easy to mismanage your finances, especially if you do not have a background in accounting. This is because many different (and rather complex) tasks fall under the umbrella of financial management, from budgeting to tax planning.
When you are expecting your employees to carry out this task without proper training or insight, you’re opening the door to mistakes, burnout, and a huge drop in productivity. Conversely, our course to a fractional CFO ensures that your firm’s finances are in the best possible position. This is because you’ll receive tailored support and guidance that will allow you to reach financial milestones and goals as quickly as possible.
Interested in finding out more? At FinOp Group, we offer expert financial support services to law firms of all sizes. Whether you need help with bookkeeping or improving cash flow, we’ve got you covered. Get in touch today to find out more!
